Dimensions of the creative industry in individual regions of the Slovak Republic

Abstract

The creative industries are an area of the economy that uses human creativity for their production and thus becomes an important sector in promoting the ideas of sustainable development. However, differences of opinion in the definition of the term keat industry complicate the study of its potential. The present article therefore focuses on identifying the basic areas of the creative industries and revealing their links to other elements of the economy. It also examines the representation of the creative industry in individual regions of the Slovak Republic in terms of their number and achieved revenues. The survey confirms the presence of the creative industry in all regions of the Slovak Republic. Its greatest concentration is in large cities and the most represented industry is the advertising industry.