Journal of Intelligent and Connected Vehicles (Jun 2024)

Public perception of connected and automated vehicles: Benefits, concerns, and barriers from an Australian perspective

  • Ali Matin,
  • Hussein Dia

DOI
https://doi.org/10.26599/JICV.2023.9210028
Journal volume & issue
Vol. 7, no. 2
pp. 108 – 128

Abstract

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This study investigates the attitudes and concerns of the Australian public toward connected and autonomous vehicles (CAVs), and the factors influencing their willingness to adopt this technology. Through a comprehensive survey, a diverse group of respondents provided valuable insights toward various CAV scenarios such as riding in a vehicle with no driver, self-driving public transport, self-driving taxis, and heavy vehicles without drivers. The results highlight the significant impact of safety concerns about automated vehicles on individuals’ attitudes across all scenarios. Higher levels of concern were associated with more negative attitudes, and a strong correlation between concerns and opposition underlines the necessity of addressing these apprehensions to build public trust and promote CAV adoption. Interestingly, nearly 70% of respondents felt uncomfortable driving next to a CAV, but they displayed more confidence in adopting automated public transport in the near future. Additionally, around 40% of participants indicated a strong willingness to purchase a CAV, primarily driven by the desire to reduce their carbon footprint and safety considerations. Notably, respondents with health conditions or disability exhibited heightened interest (almost double those without health conditions) in CAV technology. Gender differences emerged in attitudes and preferences toward CAVs, with women expressing a greater level of concern and perceiving higher barriers to CAV deployment. This emphasizes the importance of employing targeted approaches to address the specific concerns of different demographics. The study also underscores the role of trust in technology as a significant barrier to CAV deployment, ranking high among respondents’ concerns. To overcome these challenges and facilitate successful CAV deployment, various strategies are suggested, including live demonstrations, dedicated routes for automated public transport, adoption incentives, and addressing liability concerns. The findings from this study offer valuable insights for government agencies, vehicle manufacturers, and stakeholders in promoting the successful implementation of CAVs. By understanding societal acceptance and addressing concerns, decision-makers can devise effective interventions and policies to ensure the safe and widespread adoption of CAVs in Australia. Moreover, vehicle manufacturers can leverage these results to consider design aspects that align with passenger preferences, thereby facilitating the broader acceptance and adoption of CAVs in the future. Finally, this research provides a significant contribution to the understanding of public perception and acceptance of CAVs in the Australian context. By guiding decision-making and informing strategies, the study lays the foundation for a safer and more effective integration of CAVs into the country’s transportation landscape.

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