Eracle (Dec 2022)
Mediatization and Platformization of Cycling Cultures: Actors, Practices, Processes
Abstract
This introduction aims to describe the main issues of mediatization and platformization of cycling cultures in contemporary society. Starting with the concept of cycling culture, as opposed to the car-centric paradigm, the goal is to show the set of social actors, sociocultural processes, and cultural practices that structure the media-cycling field.