Communication through the event at Sonelgaz Constantine 02 Company, a study in stakes and shapes

Abstract

Abstract: Through this research paper, we seek to identify a type of specialized communication in the institution, which is communication through the event, by focusing on its stakes and forms with Sonelgaz Constantine 02 as a spatial field for this study. We relied on the descriptive approach common in communication studies, as well as on a comprehensive survey of the institution's cadres – considering that the rest of the actors in the institution do not have full knowledge of the subject – and we used the questionnaire as a tool to collect the data to be accessed. The study concluded that Sonelgaz Constantine 02 uses event communication to achieve strategic bets and takes many forms. Keywords: communication, communication by event, bets, Forms.