The Role of Communication in the Management of Multicultural Sports Organizations Case Study on Two Women's Volleyball Teams from Romania and Belgium

Abstract

The world we live in has become increasingly globalized, and freedom of labor is a feature of the society in which we live. All businesses are influenced by this phenomenon of globalization and those who manage them must take into account the opportunities and disadvantages of this phenomenon. As professional sport has recently become a real industry, it is also strongly influenced by the socio-economic changes in the contemporary world. Like all businesses, sports organizations are guided by the principles of management, but still having more differences from other areas of the industry. In addition, sports organizations have become increasingly culturally diversified, being a benchmark for what multiculturalism means. Thus, for the good development of their activity, the staff that is part of them must be able to communicate effectively so that the organization can achieve its objectives. This study presents the role of communication in the management of multicultural teams in Belgium and Romania and proposes several solutions to improve communication within culturally diversified organizations.

Keywords

• sports management
• multiculturalism
• efficient communication
• sports organizations