Augmented reality for museum fruiction: cultural resources or inevitable invasions?

Abstract

The augmented reality's use in museum contexts can be attributed to their communicative dimension and to the possibility of contamination of analogue and digital aspetcts. In the use of those specific applications, the role of the insitution and the role of the collection seems to be almost liabilities and not to actually promote, almost like not seizing fully the opportunities offered.This essay intends to examine the augmented reality and set out the strategic features in contexts of museum communication: the use of visual language as vehicle for learning, the opportunity of communication for the collection, the possibility of reconstructing exhibit space and incomplete artworks, the dissemination of scientific researches, an incittive approach and the possibility of creating a personalised knowledge.

Keywords

• museolgia digitale
• realtà aumentata
• museo
• comunicazione digitale
• patrimonio culturale