CONTRIBUIÇÃO DO PLANO DE DESENVOLVIMENTO INSTITUCIONAL COMO FERRAMENTA DE PLANEJAMENTO ESTRATÉGICO NA GESTÃO DE UMA INSTITUIÇÃO PRIVADA DE ENSINO SUPERIOR DO RECIFE

Abstract

This study examined the contributions of the Institutional Development Plan as a strategic planning tool in the management of a private institution of higher education in Recife. The selected topic is a replication of the Silva' s dissertation (2013), " Contributions of the Institutional Development Plan a nd Strategic Planning t o the Management o f Brazilian Federal Universities ". Thus, a qualitative case study was conducted and methods such as coding, writing memos, theoretical sam pling to analyze the results were used as directed by Charmaz (2009), seeking to create solid categories and revealing analysis by saturating and classification . The study has corroborated with other studies on the subject . It was observed that the insti tution used the IDP as a strategic tool, which faced resistance in implementation, but the balance of the use of the IDP as a strategic planning tool was positive for the institution.

Keywords

• idp
• strategic planning
• ies
• case study