Le RGPD et la protection de la vie privée face à l’essor des objets connectés

Abstract

The rise of connected objects in the consumer environment requires professionals to process large volumes of information that may be sensitive. Some connected objects endanger the privacy of consumers because of breaches that could result from the dissemination of the information they collect. Although the General Data Protection Regulation (GDPR) imposes various obligations, such as information and transparency requirements, on data processors as well as the need to obtain clear user consent around personal data, the implementation of these provisions remains unclear. In light of behavioral economics’ researchers findings on individual decision-making processes, we can now better understand why certain provisions may not be as effective as anticipated.

Keywords

• protection of personal data
• cognitive practices
• pseudonymisation of data
• connected objects
• general data protection regulations
• behavioral economics