The Comparative Study of the Attractiveness of Eastern European Business Environments

Abstract

The aim of the article was to identify ways to increase the attractiveness of the business environment in Romania. In order to achieve the goal, it was resorted to comparing the attractiveness of the business environment in other countries with the one in Romania. The comparative study was carried out by analyzing the factors that influence the business environment and determine its degree of attractiveness. The legislative, fiscal and institutional factors, which represent the levers through which the state acts on the business environment, influencing its attractiveness, were analyzed in chapter 4.1. of the paper. The economic-social factors, which represent the effects of the implementation of government strategies, are the object of study of the chapter 4.2.

Keywords

• attractiveness
• business environment
• investments
• comparative management