SUGGESTION AND MANIPULATION: COMMUNICATIVE INFLUENCE TYPES’ COMMON AND DIFFERENT CHARACTERISTICS

Abstract

The article provides a theoretical review of suggestion and manipulation being the communicative influence types, including data on their specific characteristics and current classifications. The author attempted to differentiate these communicative influence types and isolate their particular features. The article is aimed at isolating the differential characteristics of suggestion and manipulation as the communicative influence types. The aim having been set defines the need to find a solution for the following specific tasks: considering the very concept of suggestion and manipulation; investigating the classification characteristics of suggestive and manipulative influence; isolating the differential characteristics of suggestion and manipulation. Communicative influence is the object of the article, while suggestion and manipulation as the communicative influence types are the subject. The author has utilized a wide variety of common, linguistic and psycholinguistic research methods. The descriptive method allowed to explain the nature of suggestive and manipulative influence, as well as their special features. Analysis and synthesis methods make it possible to unveil the elements of the analyzed phenomena, and unite them into an integral one. The aim of influence is the main differential feature for distinguishing such communicative influence types as suggestion and manipulation, and it could usually be defined from the view of the manipulator (subject), who gains one’s benefit causing damage to the object. All the other features might characterize the both communicative influence types. The further communicative influence research would significantly improve the information on its other types, as well as its realization ways and means.

Keywords

• сугестія
• маніпуляція
• негативність
• комунікативний вплив
• диференційні ознаки