VIEWPOINTS OF EXAMINEE TOWARDS THE USE OF PROGRAM OF SPORT RECREATION IN TOURISM

Abstract

Testing the viewpoints of exaninees, users of tourist offer, about use of program of sport recreation in tourism, we came to categorical conclusions of imperativ of implementation of different spectrum of tourist attraction program of recreation in corpus of offer, in view of change of motives of modern tourist movements. In other words,most of the examinees said that they are not satisfied with presence of sport – recreative programs in torist offer.And thet their primary motivesare using, above all, sport – recreative components with use of physio- prophylaxes, and not accommodation in high-quality tourist facilities. Results show affection of examinees towards engaging of recreative attractions connected to activities in and on water, sport games and climbing in nature, first of all in summer and spring time with emphasis on evening hours as period of realization. As economical parametar of legitimacy of program of sport recreation in tourism appliance, distribution of frequencies on graph (chart) 4 show that the biggest number of examinees is ready to pay additional 40 E for programs of recreation in tourist offer, with special emphasis on using program of physio-prophylaxes procedures. After looking down at the results we can conclude that directions of development of tourist offer are oriented towards implementation of different sport-recreative attractions in corpus of offer of accommodation, and that it is necessary to continue investigations and to define marketing strategy for appliance of these attractions in tourism