Evaluating the Internationalization Process of Firms: Methods and Dimensions

Abstract

The term internationalization has been mostly used to show the outward expansion movement of companies where they aim at capturing a bigger market share outside of their home country. The topic of internationalization has been intensely studied over the years, capturing the attention of both the academia and the business environment. The aim of this paper is to analyze the initial models of internationalization and gain a better understanding of the process and its course over time. After conducting the business literature review, there have been highlighted 6 dimensions of the internationalization process: speed, intensity, geographic location, operation method, cultural and organizational structure, and the aim of this paper is to discuss the main internationalization dimensions and the way the process has adapted to the current business environment.

Keywords

• internationalization
• methods
• dimensions