The Eating Motivation Survey in Brazil: Results From a Sample of the General Adult Population

Abstract

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Brazil is undergoing a rapid nutrition transition with unfavorable effects on dietary healthiness. To counteract this trend, knowledge about individual drivers of consumption is needed that go beyond environmental factors. The Eating Motivation Survey represents a comprehensive measure of such individual drivers, assessing 15 eating motives, such as choosing food for health reasons or eating because of a good taste. The aim of this study was to examine the psychometric properties and validity of a Brazilian Portuguese version of The Eating Motivation Survey. In total, 442 participants from the general adult population living in the state of São Paulo, Brazil filled in an online survey. Results showed that the model, including 15 motive factors and 45 items, had a reasonable model fit. Moreover, factor loadings and corrected item-scale correlations were generally good. Fourteen out of the 15 motive scales had a reliability above 0.60. Results also confirmed convergent validity. These results demonstrate that the Brazilian Portuguese version of The Eating Motivation Survey is generally reliable and valid to assess individual drivers of eating behavior in Brazil.

Keywords

• The Eating Motivation Survey
• cross-country replication
• consistent structure
• food choice motives
• Brazil
• cross-cultural validity