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Matkailututkimus
(Dec 2013)
Asiakkaan osallistamismenetelmien vertailua matkailupalvelujen tuotekehityksessä
Hilkka Lassila,
Raija Komppula
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Hilkka Lassila
Raija Komppula
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Vol. 9, no. 2
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Keywords
empiirinen tutkimus
matkailu
matkailupalvelut
markkinointi
tuotekehitys
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