How Large-Scale Sports Events Can Promote Urban Economic Development: Taking the Hangzhou Asian Games as an Example

Abstract

This study aims to explore the role of large-scale sports events in promoting urban economic development, taking the Hangzhou Asian Games as an example. The research motivation stems from interest in the potential impact of sporting events on urban economies. This article adopts the method of literature review and collects primary and secondary materials to conduct an in-depth analysis of previous cases of holding large-scale sports events and their post-match utilization. Large-scale sports events can not only drive growth in various fields such as tourism, catering, and retail, but also enhance a city's image and popularity. At the same time, organizers also need to pay attention to balancing the input-output ratio, formulate scientific and reasonable plans and do management work, and solve their post-game venue utilization problems to improve their venue utilization, give full play to the long-term economic benefits of the stadium after the game, create post-game income, and promote the long-term sustainable development of the urban economy.