Техника и технология пищевых производств (Dec 2015)
IDENTIFICATION AND ANALYSIS OF CATERING DEVELOPMENT FACTORS IN THE KEMEROVO REGION
Abstract
A distinctive feature of the domestic catering market is the lack of its saturation, while the main factors determining its development are directly linked to the regional characteristics of this sphere. The aim of the work was to study the status and trends of catering in the Kemerovo region. The factors justifying the regional peculiarities of catering; condition of the public catering market in districts and in the region; the main trends in this field over the 2004-2014 periods are shown. To fulfill the set tasks the conventional and special methods of collecting, processing and analyzing information were used. It is shown that the region is characterized by a large number of companies with the institutional network for the workers and employees of industrial enterprises, the catering network open to public is mostly developed in the cities of Novokuznetsk and Kemerovo. During the period of 2005-2014 catering turnover increased nearly twice, reaching its peak in 2008. In 2014, catering turnover fell, but the fall was not so severe as in 2009 and 2010. As of 01.01.2015, the most common establishment format is the cafe; restaurants are least of all presented. In general, it is noted that the raw-material oriented economy of the region, its geographical position, as well as unfavorable environmental situation do not contribute to the development of public catering. The low level of employment and training of specialists remains a serious problem. A high level of urban population, the development of tourism are factors increasing the rate of growth in the industry.
