Marketing and Management Steps to be taken in setting a Sport Club in Romania

Abstract

Setting up a sports club in Romania takes more than a coach and a gym or field, it is a complicated and elaborated system that needs to follow certain legal steps and a minimum marketing plan. Usually information about the ”how to” is not available on the government institutions and is scattered in bits and pieces on various blogs and websites, and it gets so complex that most people call for help an legal attorney. The following essay will take you into the fine details that make a difference between a success and failure, of a sports club in Romania. The paper work and legal steps that are necessary in founding a sports club, the human resources that are needed, the way you can attract sponsors or make legal contracts for members or staff.

Keywords

• marketing and advertising
• sports economics
• other economic systems
• sports management
• sports marketing