Study the effect of the organizational factors on the acceptance using combined heat and power Generation plants (small-scale generation) by organizational Consumers

Abstract

The main goal of this research was studied the role of the organizational factors on the acceptance using combined heat and power generation plants by organizational consumers. Organizational factors include the seven variables of organizational values, perception, organization representatives, organizational goals and tasks, organization, technology, organizational structure and organizational resources. Its methods was descriptive-survey and applied research. To gather information from questionnaire was used. The questionnaire was based on theoretical principles and as a range of options was designed Likert senary. Narrative content of the questionnaires from masters and professionals and experts was assessed positively. Validated questionnaire based on the cronbach alpha coefficients were calculated. The coefficient for the questionnaire was obtained 0.955 customers and analyzes data using SPSS software was done. Inferential statistical methods of research questions in the community (customers) were analyzed. The statistical tests were included correlation analysis, regression and T-test. The results of this study showed that: 1. All of the above-mentioned variables on the acceptance of power plants CHP (small-scale generation) by the organizational consumers are effective. 2. Order of importance and influence of organizational factors to be organizational resources, organizational goals and tasks, perception, organization representatives, technology, organizational values, and organizational structure respectively.

Keywords

• organizational buying decision
• CHP power plants
• organizational consumers
• purchase prefer.