SHS Web of Conferences (Jan 2023)
Sociocultural Values in the International Communication in the Era of Globalization
Abstract
In today’s constantly changing world the development of intercultural cooperation is associated with such factors as the processes of globalization, integration, the influence of the cultural, humanitarian component on modern life and the whole system of international relations. The relevance of intercultural communication issues is confirmed by the fact that in the context of globalization almost all countries in the world are involved in the process of intercultural communication, striving to develop mutually beneficial cooperation, to solve economic, political, humanitarian and social problems. Active cross-cultural interaction has become an important part of our life, therefore, these processes attract specialists’ attention in the sphere of the humanities and social knowledge as well as politicians’ and diplomats’ attention for whom intercultural communication is of theoretical and practical interest when the solution of many pressing problems is impossible without the participation of representatives of different countries, cultures and traditions.