CONSIDERATIONS ABOUT EXTERNAL TOURIST ACTIONS ORGANIZED BY TRAVEL AGENCIES FROM ROMANIA

Abstract

In the conditions of the competitive economies, the economic agents also face opportunities and threats especially in the tourism industry, taking into account on the one hand the mainly intangible character of the tourist products, and on the other hand the impact of the international climate on the travel options of the potential tourists. Under these conditions, in international tourism, travel agencies should provide modalities and opportunities for planning and conducting stays that would counteract the negative impact of conflict situations in a region with openings to the most secure geographical regions. Starting from these realities, the paper analyzes the evolution of external actions organized by the travel agencies from Romania in the last ten years. The results show that at least so far both the offers and the actions of tour operator agencies and sale activity agencies have been sufficiently attractive so that the interest and implicit demand of tourists has generally kept on an upward trend, reducing the number of actions in a conflict-marked area is counterbalanced by intensifying them in areas of stability and security for tourists.

Keywords

• tourism
• tour operator
• external destination