Journal of Applied Structural Equation Modeling (Jun 2019)

STUDENTS’ PERCEPTIONS OF BRAND EQUITY: THE MODERATING ROLE OF STUDENT SATISFACTION

  • Winnie Wong Poh Ming,
  • Toh Ting Ling

DOI
https://doi.org/10.47263/JASEM.3(2)03
Journal volume & issue
Vol. 3, no. 2
pp. 24 – 39

Abstract

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Keywords