Biotechnology in Animal Husbandry (Jan 2016)
Attittudes of consumers in Serbia towards the importance of a balanced diet and table egggs as foodstuff
Abstract
To investigate consumers' attitudes towards a balanced diet and eggs as foodstuff, 509 consumers have been surveyed. Through this survey, the consumers answered questions about the importance of a balanced diet, importance of having eggs in diet, the most common way of egg consumption, benefits and drawbacks of eating eggs. The responses were analysed by gender, age, occupation, education and place of living of the respondents (city of Belgrade, other cities and other populated places). Based on these results, it can be concluded that most of the respondents (79% males and 87% females) think a balanced diet is important, whereas 41% males and 52% females think it is very important. Moreover, most of the respondents find it important to have eggs in diet, and males and females do not differ in their responses (69%). The most common way of cooking and consuming eggs is frying, according to 68% male and 50% female respondents from all the places (60% from Belgrade, 55% from other cities and 62% from other populated places). As a benefit of eating eggs, the most frequent response is 'nutritive value' (43% respondents), whereas, the most frequent drawback is 'a risk of cholesterol' (19% respondents). Hence, one should pay particular attention to education on the importance of diet, at the level of the whole community.