Entrepreneurial Decisions in Conditions of Uncertainty as a Result of the Health and Economic Crisis Caused by COVID 19

Abstract

The current period is suffocated by a crisis both in health and economics. At the level of the global economy, there is a continuous fight against this virus, but at the same time there are battles on various fronts in order to save the world economy, in strategic geopolitical conditions, in the hidden fight for supremacy. Now the real entrepreneurs with vision and creativity, able to adapt to changes and especially to digitize the business, will be differentiated from those who will closed the doors in their business activities. This paper presents the importance of the resources held and how to manage them in conditions of business uncertainty. The efficient use of resources, creativity and investments in a field that will be part of the future society, will turn this moment of crisis into a great achievement for those who see the opportunity where others see only threats.

Keywords

• entrepreneurial education
• economic crisis
• vision
• innovation
• opportunity