Trakia Journal of Sciences (Nov 2021)

INTERNET MARKETING: MODERN ADVERTISING MODELS FOR REACHING NEW CUSTOMERS

  • S. Kolyandov,
  • R. Radev

DOI
https://doi.org/10.15547/tjs.2021.s.01.017
Journal volume & issue
Vol. 19, no. Suppl. 1
pp. 122 – 129

Abstract

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The establishment of the Internet has offered new models for the world economy. Web advertising is destined to adjust to this fast improvement of online business. The web showcasing is turning into a hotly debated issue in each business organization and progressively assumes a genuinely significant part in any organization's multi-channel advertising methodology. In any case, how to apply Internet promoting particularly how to use it to draw in more guests to a specific site is as yet an unavoidable issue for various companies. The two primary reasons for this examination are to bring an overall image of the Internet showcasing of business to its per-users and delve into how to drive traffic to the site. The article utilizing a subjective exploration strategy, in the meantime quantitative technique, is utilized to gather significant information supporting the contextual investigation examination. The viability of the securing cycle is tried in any case, all exercises of obtaining a cycle ought to be joined and executed persistently to augment quality customers. The fundamental motivations behind this publication are to secure new clients, convert them into purchasers, and cause them to become ordinary clients.

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