Russian Linguistic Bulletin (Jun 2017)

LINGUISTIC ANALYSIS OF ECONOMIC TERMS IN CULTURAL CONTEXTS

  • Gurenkova, Y.V.

DOI
https://doi.org/10.18454/RULB.10.08
Journal volume & issue
no. 2
pp. 19 – 22

Abstract

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This article is the result of a comparative analysis of five economic terms ("business", "competition", "salary", "boss", "profit") in the context of the culture of Russia and the United States. The research shows that some words were borrowed in both languages from different sources (for example, "salary"), some of them were borrowed from one source (for example, "business"), and some were received from own original words (for example, "profit", "boss"). Comparison of cultural contexts and dictionary entries shows that the terms analyzed in this paper primarily help to understand how the two countries (Russia and the US) can be culturally different. The study also illustrates how these terms have developed their own additional meanings, characteristic of their cultural and social development. Consequently, certain concepts can be transformed through the prism of a cultural vision of the world of different peoples.

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