Fostering sustainability through technological brilliance: a study on the nexus of organizational STARA capability, GHRM, GSCM, and sustainable performance

Abdullah Al Masud; Md Tamzidul Islam; Md Kazi Hafizur Rahman; Md Harun Or Rosid; Md Jahidur Rahman; Tania Akter; Katalin Szabó

doi:10.1007/s43621-024-00495-w

Discover Sustainability (Oct 2024)

Fostering sustainability through technological brilliance: a study on the nexus of organizational STARA capability, GHRM, GSCM, and sustainable performance

Abdullah Al Masud,
Md Tamzidul Islam,
Md Kazi Hafizur Rahman,
Md Harun Or Rosid,
Md Jahidur Rahman,
Tania Akter,
Katalin Szabó

Affiliations

Abdullah Al Masud: Department of Management Studies & Dean, Faculty of Business Studies, University of Barishal
Md Tamzidul Islam: Department of Operations and Supply Chain Management, American International University-Bangladesh
Md Kazi Hafizur Rahman: Independent Researcher Department of Management Studies, University of Barishal
Md Harun Or Rosid: Department of Accounting and Information Systems, University of Barishal
Md Jahidur Rahman: Department of Accounting, Wenzhou-Kean University
Tania Akter: Doctoral School of Economic and Regional Sciences, Hungarian University of Agriculture and Life Sciences (MATE)
Katalin Szabó: Doctoral School of Economic and Regional Sciences, Hungarian University of Agriculture and Life Sciences (MATE)

DOI: https://doi.org/10.1007/s43621-024-00495-w
Journal volume & issue: Vol. 5, no. 1
pp. 1 – 18

Abstract

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Abstract This study aims to investigate the influence of Organizational Smart Technology, Artificial Intelligence, Robotics, and Algorithms (STARA) capabilities on Green Human Resource Management (GHRM) practices, Green Supply Chain Management (GSCM) practices, and also its direct impact on Sustainable Performance (SP) outcomes within the manufacturing landscape of Bangladesh. A quantitative approach was employed, gathering data from 395 employees in the Bangladeshi manufacturing sector through a survey questionnaire using a seven-point Likert scale. Structural equation modeling (SEM) was utilized to analyze the data, focusing on testing hypotheses related to the relationships between organizational STARA capabilities, GHRM, GSCM, and SP. The study found positive relationships between organizational STARA (OSC) capabilities and GHRM, GSCM, and SP. All hypotheses were accepted, GHRM ← STARA (β = 0.210), GSCM ← STARA (β = 0.247), and SP ← STARA (β = 0.135). Additionally, it revealed that GHRM and GSCM mediate the relationship between organizational STARA capabilities and SP. This research contributes to filling the existing gap in the literature by providing empirical evidence on the integration of STARA capabilities with GHRM and GSCM practices, specifically within the context of the Bangladeshi manufacturing sector. It also highlights the mediating role of GHRM and GSCM in enhancing sustainable performance through STARA capabilities. The findings of this study offer valuable insights for organizations operating in the manufacturing sector, suggesting strategies for leveraging STARA capabilities to enhance sustainability, efficiency, and competitiveness. Policymakers and stakeholders can use these insights to formulate policies and initiatives to promote the adoption of sustainable practices in manufacturing.

Published in Discover Sustainability

ISSN: 2662-9984 (Online)
Publisher: Springer
Country of publisher: Switzerland
LCC subjects: Geography. Anthropology. Recreation: Environmental sciences
Website: https://www.springer.com/journal/43621

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