CONSUMER ACCEPTANCE AND QUALITY OF STAR-SHAPED FISH BALLS OF SWANGI FISH (PRIACANTHUS TAYENUS)

Abstract

Due to their popularity, these meatballs have become a profitable business for many people. However, people have been familiar with round balls for a long time. We think that innovation must be made to make these balls even more interesting, and we came to the idea of making star-shaped balls from the surimi of Swangi fish (Priacanthus tayenus). This study aimed to examine customer acceptance of and the quality of the star-shaped fish balls of Swangi fish surimi. Based on the assessment, 30 panelists agreed that customers could accept the star-shaped fish balls—the average score was 7, meaning that the panelists strongly liked the star-shaped balls. The hedonic test results on the test parameters in the form of percentage mode showed a value of 7 (53%) on appearance, 7 (43.4%) on aroma, 7 (46.7%) on flavor, and 8 (43%) on texture. The quality content in the form of proximate values of the star-shaped fish balls is water 71.9%, protein 41.62%, fat 9.14%, and ash 2.31%.

Keywords

• star-shaped fish ball
• customer acceptance
• hedonic test