Revista Brasileira de Pesquisa em Turismo (Apr 2012)
Park roads: A comparative study for definitions for a Brazilian touristic experience.
Abstract
The configuration of park roads in the Brazilian experience is very recent. Yet, it is a precursor for a worldwide fact, especially regarding the progress of legislation that can support this demonstration space to promote the protection of an ecological corridor with touristic uses, it is the thought of park road category in the National System of Conservation Units (SNUC). However, compared to the foreign experience, mainly Canadian and American, we find a mismatch in the gains that the realization of a park road can lead to environmental planning and tourism in Brazil. The interpretive method of this research is based on Semiotics by Charles Sanders Peirce, highlighting the role of representation as the election of two signs bearing the ideologies of the issuer. Different modes of park road representation may reveal a "matrix" of common content, denoted in foreign or national experience, and between the two; so, characteristics that identify them could be interpreted. For this, the methodology is to study the cases of park road in Brazil and abroad, in order to define specific parameters from one case to another, as well as common elements between the two cases.
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