E3S Web of Conferences (Jan 2021)
Research on Optimization Design of Suzhou Sandalwood Fans Based on Level of Analysis of Female Aesthetic Images
Abstract
This study constructs the hierarchical theoretical model of image design to realize more accurate aesthetic feature identification for females. The study mainly takes the scale, material and hollowed-out technique of Suzhou Sandalwood Fans as the carrier for the perception of products’ aesthetic image, then retrieves words of female perceptual image with factor analysis in SPSS and other computer-aided information analysis methods, and evaluates the weights of different aesthetic image factors to screen out case models with higher adaptability, thus improving the market acceptance of subsequent design schemes. Based on relevant Suzhou cultural elements, it carries out the detailed optimization design practice to verify the feasibility of this method.