The development of positive mounting on efficiency increase of mastery in marketing among engineering university students

Abstract

This article deals with the conditions of positive mounting on efficiency increase of mastery in marketing among engineering university students: creating a way for future professional activities; creating a reflexive orientation process of mastery in marketing; the formation of a positive emotional background value of students’ interaction in the process of joint training and learning activities; the emotions as one of the main mechanisms of internal regulation of mental human activities and behavior and a number of factors which must be taken into account when establishing the conditions for emotional value communication in the process of group interaction.Сonsidering the pedagogical conditions concerning the formation of positive mounting on efficiency increase of mastery in marketing among engineering university students, we can conclude that each of the selected conditions promotes the mastery in marketing, but only their integral complex makes this process effective.