قرآن فرهنگ و تمدن (Jun 2023)
The theoretical model of optimal information in the issue of water crisis with an emphasis on the teachings of the Holy Quran
Abstract
This research has been done with the aim of providing a model to investigate the factors affecting water crisis information based on the teachings of the Quran. For this purpose, 21 managers, specialists and professors of communication, media, virtual space, Quranic sciences and water field were selected using theoretical targeted sampling and they were interviewed with the method of qualitative content analysis with an inductive approach. The data collection tool in this research was a semi-structured in-depth interview as well as a checklist to prepare and extract relevant verses And the collection of findings continued until the theoretical saturation of information. According to the topic of the research, the questions in two dimensions include effective Quranic themes for the production of media content with the focus on preparing public opinion to be aware of the water crisis and the identification of factors affecting the desired information about the water crisis based on the teachings of the Holy Quran was presented to the audience and the findings in the study of Quranic concepts included water as the source of life, the need for it for humans, revival, abundance, nature, blessing, sustenance, reference to the capacities and capacity of water on earth, nature's need for water, purity, etc. Based on the findings from the interviews, the effective factors on informing were categorized into two dimensions of implementation and practical strategies. Timely and appropriate repetition of the issue of water crisis through the media, use of media capabilities, content creation by taking ideas from the concept of verses related to water and developing discourses on the issue of water crisis from implementation and confidence building strategies, strengthening responsibility and collective participation, enriching the content, Initiative and creativity, etc, as the central category of the report, are among practical strategies.
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