The Platform Economy as a Result of Cooperation Between the Accumulated Experience of Past Generations and Digital Technologies on the Example of the Consumer Sector of the Economy

Abstract

Today, in the era of information technologies, the economy, as a sphere of public life, is expanding its borders by moving to the Internet space, where its main structural unit is the platform. The economy of platforms or platform economy is the transformation of economic markets from the real world to the virtual world. But such a transformation cannot take place without consequences, and to understand what they are, we need to understand the concept of "platform economy", its structure as an economic sector, as well as the effect it has on the economic rules themselves. Being something new, at first glance, the platform economy embodies the cooperation of experience accumulated over the centuries with modern technologies to meet the needs of today's society. For a more illustrative example, at this article will be considering the consumer market.

Keywords

• platform
• platform economy
• monetization
• commercialization of relationships
• platform exchange
• capital goods
• civil contract
• self-employment
• freelancing
• home-based system
• capital-labor ratio
• financialization
• competition