Industrija (Jan 2020)

IIoT and machine learning technology: A case of investment of TVS Motors Limited (India)

  • Singh Netra Pal,
  • Singh Eesha

Journal volume & issue
Vol. 48, no. 1
pp. 81 – 108

Abstract

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Automobile sector in India is gearing for sharing mobility, electric, smart and connected vehicles. Indian two-wheeler makers are either acquiring or investing in electric, IIoT and AI startups to compete in new scenario. This paper presents a brief overview of Indian two-wheeler industry and investment strategies of two-wheeler producer TVS Motors Private Limited in the context of emerging scenario and recent investments in startups. The paper analyses TVS's recent investments in electric vehicle, shared mobility (renting), IIOT and AI startups. It is concluded that TVS Motors is, in the first place, investing to be at the forefront of electric, smart, shared and connected vehicles market. The second reason is to overcome the limitation of internal innovation in new segments in terms of required time, needed knowledge and possibility of being the first mover in the new markets.

Keywords