Responsibility and Sustainability (Dec 2021)
University Social Responsibility: Croatian Perspective
Abstract
The aim of this paper is to get insight into the university social responsibility (USR) context in Croatia and identify its components and implementation. The study uses content analysis in the revision of universities’ websites and its contents related to social responsibility. The analysis relies on ISO 26000 Guide and considers seven components of social responsibility: organizational governance, human rights, labor practices, environment, fair operating practices, consumer issues and community involvement and development. Results indicate that Croatian universities still do not sufficiently perceive USR importance – neither in creating, practicing, nor reporting. Croatian universities perceive their social responsibility mostly as related to primary stakeholders (students and institution management and staff), and to their primary roles of education and research. The importance of contribution to the community is still insufficiently recognized.
