Sustainable Business and Society in Emerging Economies (Jun 2022)

Resolving or Creating Conflicts Examining Role of Political Talk Shows in Pakistan

  • Sajida Awais,
  • Atif Ashraf,
  • Ghulam Shabir,
  • Saba Balouch

DOI
https://doi.org/10.26710/sbsee.v4i2.2266
Journal volume & issue
Vol. 4, no. 2

Abstract

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Purpose: This study is “Role of Television Talk Shows in Political Conflict Resolution after General Elections 2013: A Study of Pakistan Tehreek e Insaaf and Pakistan Muslim League –N”. The research has aimed to explore the role of political talk shows in resolving the political conflict between PTI and PML-N, to assess their issues regarding their conflict, to examine the discussion on matters of common interest among them and to compare and analyze the discussion on matters of common interests and disputing issues between PTI and PML-N in television political talk shows. Design/Methodology/Approach: This research has used quantitative content analysis for collecting data and has concluded that the political talk shows have not been playing a positive role in resolving the political conflict between conflicting parties and moreover the role of political talk shows has been escalating in the process of political conflict resolution between PTI and PML-N. Findings: This study has also concluded that the role of anchor persons has not facilitated the discussion of talk shows towards a need of any possible solution regarding the discussed problem between PTI and PML-N. Implications/Originality/Value: It has been concluded that the political talk shows have highlighted the disputing and controversial issues between the conflicting parties instead of discussing the matters of common interests among them. The political talk shows have not encouraged a need of any possible solution regarding the political conflict resolution between PTI and PML-N after general elections 2013.

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