It’s only rock’n’roll : um breve relato de uma revolução cultural.

Abstract

This article aims at reflecting on the post-World War II cultural landscape, focussing in particular on the raise of the Rock’n’Roll as a musical genre and cultural movement. In opposition to a state “paranoia”, unrest and anti-conformism became a common ground to various social movements, particularly amongst young people, who created a body-oriented aesthetic and political critique, questioning the conservative values of the Cold War and is factual and symbolic violence. New behaviours and aesthetics created a new world-wide counterculture against the mainstream, which became a synonym of the young generations, which was nevertheless incorporated into the industrial narrative itself.

Keywords

• history
• rock'n'roll
• cultural movements
• youth
• identity