What’s behind LinkedIn? Measuring the LinkedIn Big Four Dimensions through rubrics

Abstract

LinkedIn is the most used social network in the professional field for recruitment and selection. Although human resources professionals make inferences about candidates based on the information contained in the LinkedIn profile, these inferences are not made in a systematized or objective way. In this research, rubrics, based on the LinkedIn Big Four model, are proposed as a tool to make the inferences of selection professionals more systematic and objective. A sample of professionals from the IT sector (n = 105) was used. Results show adequate reliability and initial evidence of validity by means of correlation between the rubrics and generic competencies scores.

Keywords

• linkedin big four
• rubrics
• on line recruitment
• on line selection.