Key Role of Millennial Generation in Rural Agricultural Development In Indonesia: Cohort Generation Theory Approach

Abstract

Agricultural development actors in Indonesia are currently dominated by elderly farmers and a small proportion of young farmers. Another condition is that the farming system in Indonesia is generally subsistence. Several good potentials in the context of agricultural development in Indonesia today, firstly, the productive working age group is dominated by youth, especially the millennial generation, and secondly, the growing rapidly used internet networks. The condition of subsistence farming and the lack of young actors in agriculture, but on the other hand there is the potential of the millennial generation and availability of internet networks access. This study employed a quantitative research method. The purpose of this research is to see the current condition of agricultural development in Indonesia concerning its current potential. Another objective is to design the appropriate strategy for exploiting this potential to accelerate agricultural development in Indonesia. The results obtained from this research are the high level of accessibility of rural communities as initial capital for agricultural development in Indonesia for now. The millennial generation who dominates the working age in Indonesia can maximize their role in the agricultural sector in rural areas through developing entrepreneurship based on the use of internet networks.