SHS Web of Conferences (Jan 2024)

James Cameron Avatar: Different Business Models of Films and Their Interrelationship

  • Zhang Beining

DOI
https://doi.org/10.1051/shsconf/202419301016
Journal volume & issue
Vol. 193
p. 01016

Abstract

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However, film production is a facet of study that has prevailed over the years but has yet to be thoroughly investigated in the scholarly field. It is essential to have the film production in the scientific literature. This paper will focus on various business film approach organizations, focusing on James Cameron’s famous movie Avatar. Movies business can be categorized into two models: business and studio models. For instance, Avatar is a new 3D movie that has prevailed in business and studio models. Still, the movie offers an excellent perspective of the studio model and the utilization of the technology. The blockbuster movie was first produced to meet the best values of the perceived audience; that is, no matter what the movie will cost and how much the consumers are willing to spend. Precisely, it is essential to ensure the production of a movie that will be affordable in terms of production and, at the same time, meets the consumer’s expectations and enables a profit.