Journal of Tourism Futures (Mar 2015)

Geopolitical drivers of future tourist flows

  • Craig Webster,
  • Stanislav Ivanov

DOI
https://doi.org/10.1108/JTF-12-2014-0022
Journal volume & issue
Vol. 1, no. 1
pp. 58 – 68

Abstract

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Purpose – The purpose of this paper is to investigate the major political and economic changes in the world and the likely impact that these changes will bring to tourism and hospitality industries. Design/methodology/approach – The paper adopts a geopolitical perspective on the dynamics of tourist flows, stipulating that geopolitics has a major impact on the size, structure, and direction of these flows. Findings – The paper identifies six geopolitical drivers of tourist flows in the future, namely: the fall of the American Empire, the rise of the BRIC and the PINE countries, increased global political instability, increased importance of regional supranational organisations, greater control of the individuals on a global scale, and the greater importance and power of corporations than national governments. Originality/value – The paper critically evaluates the geopolitical drivers of tourist flows, their likely future development and the impact they have on tourism.

Keywords