Red Light Running Behavior of Motorcyclists on Urban Roads: Psychological Factors and Risk Perception

Abstract

Red light running (RLR) constitutes a significant road safety challenge encountered by numerous countries. Especially among motorcyclists, this behavior leads to severe accidents, serious injuries, and death. Hence, awareness of potential hazards and adherence to driving safety are significant. This research aims to study the risk perceptions and explain the psychological factors associated with rider's RLR behavior. The questionnaires (N=250), approved by the ethics committee for human research (No. HE613041), will be utilized to gather data on rider behaviors in Khon Kaen City. Psychological factors related to RLR behavior will be explained through the Theory of Reasoned Action (TRA) and Human Error (HE) by utilizing the Structural Equation Model (SEM). The results indicated that the overall model could explain about 36% of the variance of rider’s behavior at a 95% confidence level. The outcomes can serve as an initial guideline for defining necessary traffic safety strategies to reduce serious injuries of motorcyclists in Khon Kaen City.

Keywords

• driver behavior
• road safety
• severe accident
• unsafe action