Effects of anti-age cosmetic products: Claims substantiation

Abstract

Cosmetic products, labelled and advertised as anti-age, are more precisely cosmetic products intended for the reduction of the visible signs of skin aging. Joint influence of internal and external factors contributes to the process of skin aging, so that dominant signs of aged skin, like hyperpigmentation, fine lines and wrinkles, loss of tone and elasticity of the skin become visible. Aging skin loses its radiance and gloss, while the skin colour becomes uneven. Regular use of appropriate cosmetic products (usually creams and serums) can be useful in the maintenance of youthful-looking skin. The efficacy of these products must be confirmed, and the manufacturers have a number of available techniques and methods for testing the surface of the skin and measuring its biophysical parameters. Users rely on claims when they make a decision on products' choice. Claims that stand out for cosmetic products, which are related to the properties, active ingredients or efficacy of the product, must be substantiated in accordance with the requirements of Cosmetic Regulation EU 1223/2009. Additional relevant regulation is the EU Regulation 655/2013 on cosmetic claims, alongside with corresponding guidelines.

Keywords

• anti-age products
• the signs of skin aging
• effects
• claims