STRATEGY FOR IMPROVING KESYAHBANDARAN OPERATIONAL PERFORMANCE AT COASTAL FISHING PORT (PPP) TASIKAGUNG, REMBANG

Abstract

Kesyahbandaran of a fishing port is kesyahbandaran that is specifically placed in a fishing port for administrative management and carrying out the function of maintaining shipping safety. Kesyahbandaran services are one of the important factors for fishing port users and support the operation of capture fisheries. The public service that takes manage of ship documents at the Tasikagung Fishing Port (PPP) is syahbandar in PPP Tasikagung. This study aims to analyze the suitability of the duties and functions of the kesyahbandaran in PPP Tasikagung with minister of marine and fisheries regulations No. 03 of 2013, analyze and formulate strategies to improve the operational performance of the kesyahbandaran in PPP Tasikagung. This research uses SWOT analysis and AHP (Analytic Hierarchy Process). The results with SWOT analysis the coordinate position (-0.16; 0.14) was in quadrant III, meaning that this position experienced many obstacles but there was still sufficient time to find solutions and opportunities so that the performance value can increase. AHP (Analytic Hierarchy Process) obtained the priority of actors who support the improvement of the operational performance kesyahbandaran in PPP Tasikagung is syahbandar in PPP Tasikagung (0.614), while the priority criteria for improving the operational performance of the kesyahbandaran in PPP Tasikagung, the preferred three priorities, namely budgetary support from the government for the management of the PPP Tasikagung area (0.542), optimizing existing SOP (0.455), and improving the quality of human resources, especially fishermen or captains employing training, and coaching to reporting fishing activity on fish resources to be landed at the port (0.402).

Keywords

• operational performance
• strategy
• swot
• ahp