Analyzing the Mediating Role of Innovation Strategy and Knowledge Sharing in the Relationship between Inbound Innovation and Innovation Performance

Abstract

The purpose of this study was to investigate the impact of open import innovation on innovation performance by analyzing the mediating role of innovation strategy and knowledge sharing in in Mobarakeh Steel Company of Isfahan. The present research was descriptive-survey in terms of research method and applied in terms of purpose. The research instruments were based on standard questionnaires of Ghasemi (1396) innovation performance, Lichtentaller's re-entry innovation (2009), Rajabzadeh (1396) innovation strategy and Khosrojerdi (2015) knowledge sharing, which after measuring validity (convergent, divergent, CFA, EFA) and reliability (Cronbach's alpha and Composite), was performed with the participation of 98 managers of in Mobarakeh Steel Company of Isfahan, who were selected by random sampling method and Cochran's formula. Data analysis method was performed in two descriptive and inferential levels through "SPSS25" and "SmartPLS3" software. Findings showed that the highest beta coefficient (β = 0.736) was related to the path of open import innovation to knowledge sharing, also knowledge sharing and innovation strategy as a whole, the relationship between open import innovation and innovation performance directly (with (367), mediated indirectly (with a value of 0.381) and in general (with a value of 0.748); Therefore, the greater the amount of knowledge sharing and innovation strategy in the steel company, the more innovative innovation will have an impact on innovation performance.

Keywords

• inbound open innovation
• innovation performance
• innovation strategy
• knowledge sharing