مطالعات مدیریت کسب و کار هوشمند (Aug 2023)
Strategic Factors Affecting Banks' Cooperation with FinTechs
Abstract
Traditional banking needs new fintech innovations and technologies to improve its processes and services. Various factors affect the cooperation of banks and fintechs, some of which are related to banks and others to the banking environment.The purpose of this study is to identify and analyze the strategic factors affecting the cooperation of banks and fintechs in Bank. The present study is applied in terms of orientation and has a quantitative nature in terms of methodology. Two methods of fuzzy Delphi and fuzzy dematel were used to analyze the data. The fuzzy Delphi method was used to screen the strategic factors of the research and the fuzzy dematel technique was used to identify the most effective factors. Two tools of interview and questionnaire were used to collect data. The research questionnaires were:Fuzzy Screening Questionnaire and effect analysis Questionnaire. Initially, through literature review and interviews with experts, 28 strategic factors were identified.These factors were screened by fuzzy Delphi technique.10 internal factors and eight external factors had a defuzzy number greater than 0.7 and were selected for analysis with fuzzy dematel.Analysis of internal factors with fuzzy dematel showed that the factors of the nature of the needs of the bank's customers,the future thinking of the bank's senior managers, the culture of risk-taking between managers and senior experts and the agility of the bank's structure and processes have the most net effect In relation to external factors, the factors of intensity of competition between banks, effective factors on the cooperation between banks and fintechs.
Keywords