Museo e musealizzazione 2.0: l'esempio di "Made in Roma”

Abstract

The exhibition "MADE in Roma” inside Trajan's Markets is based on trademarks of Roman workshops and has allowed us to develop different forms of communication following the target audience: traditional panels, comic strips for children, speaking objects and Augmented Reality (AR). The exhibition has also an official App with many in-depth multimedia contents, such as interviews, backstage, the choice of fragments, objects and others.

Keywords

• Musei
• Made in Roma
• musealizzazione
• forme di comunicazione
• app
• realtí  aumentata