Bìznes Inform (Apr 2021)
Increasing the Competitiveness of the Agro-Industrial Complex of Ternopil Region in the Context of European Integration
Abstract
The article is aimed at studying the current state of the agro-industrial complex of the Ternopil region and elaborating proposals for improving local agro-industrial production aimed at increasing the competitiveness of enterprises’ products in the European Union markets. As a result of the study, the current state of the agro-industrial complex of the region is considered, the dynamics of production volumes of agricultural products of the main types in the region are examined. The authors also propose some ways to increase the export potential of the region in the direction of European integration. It is substantiated that for the development of this industry it is necessary to introduce a number of measures that will help solve urgent and important problems of agricultural production development in both the domestic and the European markets. To strengthen the position of the agro-industrial complex of the region, it is necessary to develop cooperation of agricultural producers more widely. First of all, special attention needs to be paid to expanded livestock industry, especially dairy. Perspective directions of work for farmers of Ternopil region in cooperation with markets of European countries are determined as follows: production of organic products, as well as cultivation and processing of fruit and berry products. Prospects for further research in this direction are substantiation and development of measures to increase the competitive advantages of specific agro-industrial enterprises of the Ternopil region of various specializations in the implementation of foreign economic activity in the EU markets. The implementation of these measures will enable the agro-industrial sector to become more profitable and provide an important contribution to the development of not only the region, but also the whole country as a whole.
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