Trends in Business Hotel Development in Ukraine

Abstract

The purpose of the research is to analyze the current state and determine the prospects for the further hotel industry development in Ukraine. The research methods combine analysis and systematization of information on state and future prospects of hospitality industry development. The scientific novelty of the article is to analyze the current state of the hotel service and its interrelation with the tourist industry. The trends and prospects of the hotel and restaurant business in Ukraine are considered. Conclusions. Improving the quality of the hotel offer to the level of international standards, expansion of markets and training specialists in accordance with the requirements of world standards is absolutely necessary for the development of tourism industry in the context of deepening relations between Ukraine and the European Union. The strategy of the industry development requires state support in financing the main directions: attracting tourists to selected target markets (advertising and information activities, in particular exhibition, creation of a network of information centers, etc.); bringing national standards, standards of safety, quality of goods and services in line with international requirements.

Keywords

• готельне господарство
• ресторанне господарство
• світовий готельний фонд
• підприємство готельного господарства
• номерний фонд
• показник забезпеченості номерним фондом