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Does the Product Type Influence on Attitudes Toward Cause-Related Marketing?

Economics & Sociology. 2013;6(1) DOI 10.14254/2071-789x.2013/6-1/5

 

Journal Homepage

Journal Title: Economics & Sociology

ISSN: 2071-789X (Print); 2306-3459 (Online)

Publisher: Centre of Sociological Research, Szczecin, Poland

Society/Institution: Centre of Sociological Research, Szczecin, Poland

LCC Subject Category: Social Sciences: Sociology (General)

Country of publisher: Poland

Language of fulltext: English

Full-text formats available: PDF

 

AUTHORS


M. Mercedes Galan-Ladero

Clementina Galera-Casquet

Victor Valero-Amaro

M. Jesus Barroso-Mendez

EDITORIAL INFORMATION

Double blind peer review

Editorial Board

Instructions for authors

Time From Submission to Publication: 24 weeks

 

Abstract | Full Text

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